Adriana Teresa Letorney is the Founder, CEO & Creative Director of Visura.co. She is also the co-founder of Scout Film Festival, which is dedicated to supporting and celebrating students and aspiring filmmakers worldwide aged 24 and under.
Adriana is dedicated to elevating visual storytelling by increasing the access to quality and diversity of the content and talent found online today in visual storytelling
Through the Visura platform—she works to identify, design and build key tools, resources, and opportunities that empower and connect the media industry with professional visual storytellers and a curated selection of organizations worldwide. Adriana Teresa is a guest writer at the New York Times Lens Blog and Huffington Post.
Adriana Teresa was born in 1978 in San Juan, Puerto Rico.
While attending the School of Visual Arts, Adriana Teresa Letorney was a photo-intern at Harper’s Bazaar Magazine (2006), Bruce Silverstein Gallery (2006) and Rolling Stone Magazine (2007); as well as personal assistant to Sylvia Plachy, Suzanne Opton and Donna Ferrato, all whom had a profound influence in her life. Upon graduating, Adriana Teresa worked at The powerHouse Arena (2008), an experience which culminated in her first curatorial project titled Song of Myself—featuring photographs by Charles Harbutt, Joan Liftin, Sylvia Plachy, Suzanne Opton, Alex Webb, Rebecca Norris Webb, Jeff Jacobson, Lucille Fornasieri-Gold and Naho Kubota—a group show that presented individual visions of our collective existence.
The summer of 2008, Adriana Teresa produced and curated the Latin American Pavilion during the New York Photo Festival. This evolved into the The FotoVisura Pavilion (NYPH 2009, 2010, 2011) for which she was the Curator of numerous exhibitions that featured photographs by Luis González Palma (Guatemala), Giovanny Verdezoto (Ecuador), Raul Cañibano (Cuba), Alinka Echeverría (México), Pablo Delano (Puerto Rico), Frank Espada (Puerto Rico), Milagros de la Torre (Peru), amongst other Latin American photographers.
During 2008 fall and 2009 winter, Adriana Teresa collaborated with Magnum photographer Susan Meiselas on a project called The PR Flag and its identity, a visual reflection on the meaning of the Puerto Rican Flag in New York’s Puerto Rican communities. The project was part of a major exhibition in Parc La Villette Museum in Paris, France from April 7-July 6, 2009.
Soon after, she co-founded with her partner and husband Graham Letorney—FotoVisura Inc, a creative firm dedicated to photography publishing, production, design and online media. FotoVisura Inc. has produced Visura Magazine (2009), The FotoVisura Pavilion (2009), FotoVisura.com (2010), The FotoVisura Grant (2010), The FotoVisura Panel Discussions (2010), The FotoVisura Portfolio Consultation and Review (2011) and The Editing Sessions at the Visura Lodge (2012) in Stowe, Vermont.
In 2010, FotoVisura Inc co-produced the inaugural GuatePhoto Festival in Guatemala, during which Adriana Teresa was also the curator of two exhibitions: Enamored—a visual reflection about the force within women—featuring Lauren Greenfield, Larry Fink, Henry Horenstein, Edith Maybin, Andrea Bruce, Ruth Kaplan, Paz Errázuriz and Lana Slezic, and Fling featuring Jaime Permuth, Jodi Watkins, Joseph Rodríguez, Richard Mosse, Lissie Habie, Achim Lippoth, Liudmila & Nelson, Maria Martínez—Cañas, Jeff Jacobson & Marnie Andrews.
For the annual 2010 Lucie Awards, Adriana Teresa was the Curator of the IPA’s (International Photo Awards) Best of Show exhibition.
In 2011, Honorable Charles B. Rangel of the New York State House of Representatives added Adriana Teresa most recent curatorial project, titled The DiaExhibition to the Congressional Records on Thursday May 12, 2011—in recognition of the impact it had in honoring the Puerto Rican photographers who documented their community in New York from 1960 to 1980. The Dia Exhibition was part of the 2011 FotoVisura Pavilion during the New York Photo Festival. The exhibition was featured in numerous publications, most notably, in the NY Daily News, El Diario/La Prensa and NY Times Lens Blog.
In 2011, she also co-founded The Envision Foundation for Photography and Digital Media, an international non-profit organization that empowers young people to become involved in, and contribute to, their communities and the world through photography and digital media.
In 2012, FotoVisura Inc produced The FotoVisura Pavilion in San Juan, Puerto Rico and launched the Workshops and Residency at the Visura Lodge in Stowe Vermont.In 2014, Adriana Teresa launched a new platform titled, Visura.co—the professional networking platform for arts and media. The platform offers individual content producers a central place to brand, Network, Share your Info and Access Career opportunities.
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For more information on Visura.co, check out www.visura.co