A.J. is an award winning cinematographer, photographer, multimedia journalist and producer in New York City, available for work wherever needed. His work previous work experience includes full time roles as a producer at Apple News, the Senior...
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The network effect is Facebook’s biggest selling point, and the root of many of its problems.
What happened with Cambridge Analytica highlights this perfectly.
Before many people join a network, it may not be so useful. But the more people join, the more useful it becomes. That’s the network effect. Facebook is a step beyond that — it’s the network effect on steroids.
This is what makes facebook so great — it knows everything about you! — and what makes facebook so awful — IT KNOWS EVERYTHING ABOUT YOU. And while its network of 2.13 billion monthly users doesn’t pay any money to use the core service, Facebook makes plenty of money — millions daily — *buy providing advertisers access to that user data*. And everyone on the site agreed to this when they signed up.
Why You Keep Using Facebook (Even Though You Hate It)