Florence Iff

Artist @ selfemployed / Based in Zurich

I was introduced to photography at the age of 12 by my grandfather, a horologer and photographer himself. I then started to take pictures with one of his vintage cameras and installed a flexible black&white laboratory in the family... read on
Focus: Photographer, Fine Art, Creative, Conceptual, Art
Skills: Digital Printing, Color Correction, Adobe InDesign, Book Layout/Design, Photo Editing, Color Printing, Mixed Media, Exhibition Design
Hire
About
Available in: Zurich
Focused on: Photographer, Fine Art, Creative, Conceptual, Art
Skilled at: Digital Printing, Color Correction, Adobe InDesign, Book Layout/Design, Photo Editing, Color Printing, Mixed Media, Exhibition Design
Coverage Regions: Europe
Languages Spoken: english, german, french, italian
Years of experience: More than 10

I was introduced to photography at the age of 12 by my grandfather, a horologer and photographer himself. I then started to take pictures with one of his vintage cameras and installed a flexible black&white laboratory in the family bathroom. During my art education I developed an experimental way of working with the medium. Although I was educated as an artist in different disciplines photography remained my favorite medium. Having been admitted to ICPs fulltime program in general studies in New York City in 1997 I started the first time to shoot in color, the city and the school influencing my perception radically. Being confronted with American artificiality for the first time I then started my series on artificial landscapes and the disappearance of natural habitat. Having been sensitized in the 1970ies already to the topic of the threat of nature by carbon emission I incorporated the subject very early in my work and it has been one of my main concerns since. 

I now mainly work on the subject of the Anthropocene and subsequent issues of Climate Change and the Technosphere as longterm projects. It takes me usually several years to explore a subject within its wide range in order to accomplish work series/groups.