Adriana Teresa Letorney

Founder /
| Cofounder / Scout Film Festival
Location: Stowe, Vermont
Nationality: Puerto Rican
Biography: Adriana Teresa is dedicated to studying the systematic challenges of sourcing professional freelance visual content creators and their content. Her mission is to elevate media literacy by highlighting the work of diverse freelance visual... read on
News Spotlight
A very personal note/reflection
adriana teresa letorney
Jun 29, 2020
Location: Array
As many of you know, I am the mother of a six-year-old son. These days have been really challenging for all of us, especially for kids. He has expressed feeling sad, hurt, disappointed, and confused about the world we are living in. He has also shared for the first time that he has felt alone in some ways. As a parent, this is heartbreaking. I want to see him smile and laugh. I live for that smile. We all should live to see children smile and laugh, and feel safe and empowered.

In thinking about the past several months, I find myself in a time of reflection.  So, I thought I should reach out with the hopes that maybe you can listen, and share your perspective.

Visura is my way of coping with and contributing to society. It is where I found a place to fail forward, and try to be better and do better, not just for myself but for others around the world, whether we know each other or not. I envision our platform to be a community, a safe and trusted place, where we can come together, listen, discuss, and grow in the difference.

As I work on Visura—I now hope that one day he can look to our community to find new leaders, inspiring voices and visual storytellers from around the world looking to connect and share their perspectives—not to create hierarchies or to insult or alienate others but to inform with empathy, kindness, perspective, respect and acceptance.

Our household is multiracial, and I am very proud of it: Hispanic, Latin American, Caribbean, Middle Eastern, Russian, European, and American Ancestry. We celebrate our diversity with love and understanding, and the willingness to listen to each other, and learn from each other...knowing that it is not about who is right or wrong but how you engage with each other that matters.

Bringing people together and being kind are truly the new cool—and whatever we need to do to heal the wounds of anger and hate to move forward, let's do it for the sake of all of us, including journalism and media. 

I want my son as well as all of you, and your families and loved ones to know you can look to Visura as a trusted community and organization in the journalism and media industry that believes in equal and merit-based opportunities and works to foster sustainability for all its members —individuals and organizations, and even the industry and society at large, regardless of race, gender, social-economic background, and culture.

Hate cannot drive out hate; only love can do that ...These are the words of Dr. Martin Luther King, Jr.

It's time to work together and stop any efforts to continue the divisions, categorizations, fighting, and hate—even within our industry.

We need to come together as an industry, and I think we need to do this outside of social media platforms. 

I see the value of social media as a marketing tool but it can be exhausting, exploitative, divisive, heartbreaking...and a broken system that creates hierarchies, division, and popular crowds versus outdated crowds in the name of community and privacy. Meanwhile, the toll these platforms have on the mental health of so many individuals, many of whom are age 25 or under, is very real. We need to learn about the platforms that are being used to discover and connect in the name of community and privacy, and in our industry, specifically when speaking about women and people of color and how many are pressured to turn to social media as if it were the only or best solution to becoming empowered and discovered. It is a facade, and I feel a responsibility to kindly ask you to do your research, please, for the sake of our industry and, more importantly, your work and its sustainability.

Also, I worry about our mental health as an industry, to be honest.

The internet is a war zone. Shadow banning, bullying, discrimination, abuse, violence, ghosting, censorship, exclusion, and these actions and culture to divide must stop. Are we really thriving as individuals and professionals through social media? All I find is a spiraling toxic environment filled with ego and a need for power, a say in matters as if some groups know better than others, lack of leadership, and loneliness...lots and lots of loneliness...because there must be so many things that we could be doing instead of spending hours connected to these platforms to waste on passively or actively spreading misinformation and hate. I left. It was too much. Plus, Where is the respect for ourselves? our work? And for others?   

As an international community, Visura is an alternative safe enabling environment that fosters sustainability, professional skill development, respect, empathy, kindness, and inclusivity in addition to media literacy. Our work matters. What we do matters'. Our diverse voices matter and are necessary to elevate media literacy.

Visura will never be perfect but we can work to be better and do better every day a time. We can work together to connect, share and grow, which means allowing ourselves the chance to fix our wrongs and be the change we all envision. Let's find the time to listen, learn, and try to do better as we build a community that offers support, respect, and encouragement.

Focus on the good you can do in this world, and let us work from that ethos. 

Ultimately, the tech is a commodity. You are the heart of Visura! Believe in yourself and in all of us. We are in this together. We elevate media literacy when we all thrive. As challenging as this is, especially in the existing economy and marketplace with all the existing structural challenges, Visura is dedicated to identifying them and finding ways to solve them with your support, belief, and encouragement. 

Visura is also dedicated to you. You are not alone. Reach out to each the community you envision and continue defining and creating that landscape via Visura. Share your perspective. This is how we get to listen and learn and make the necessary changes as a community. 

We can all grow in the difference.

Poco a poco y sin nada de alboroto. 
Stay safe.


Adriana Teresa

Also by Adriana Teresa Letorney —

Events News Interview by Heidi Volpe

By Adriana Teresa Letorney — Grateful to be interviewed by Heidi Volpe for about Visura, its journey and offers. This..
News Spotlight

NYU Female Founders Fellowship Welcomes 6 New Fellows including Visura founder

By Adriana Teresa Letorney — Honored to share that I am one of 6 new NYU Female Founder Fellows.   In 2020, the NYU Entrepreneurial..

United we are stronger

By Adriana Teresa Letorney — Visura supports photojournalists risking their lives to inform the world. We are here to serve you with..
Media News

on The Click: A Vermont town reckons with its past

By Adriana Teresa Letorney / Array — For the past three months, I have quietly been working on this story about how the premiere destination town..
Media News

on The Click: Black Photojournalists Sue BuzzFeed for Copyright Infringement

By Adriana Teresa Letorney — Black Photojournalists Sue BuzzFeed for Copyright Infringement - The Click Six Black photojournalists..
Media News

on The Click: This Artist is Transforming a Vermont Art Center Into an International Hub

By Adriana Teresa Letorney — An artist is transforming a local art center in Vermont into an international hub Multidisciplinary artist..
News Spotlight

Let's make every breath count

By Adriana Teresa Letorney — Joe Biden has been elected President of the United States, and Kamala Harris is the first woman to be..
Media News

on The Click: The Jazz Community Connects in New and Meaningful Ways

By Adriana Teresa Letorney — The Jazz Community Connects in New and Meaningful Ways - The Click The Jazz Gallery in New York launched..
Media News

on The Click: "˜We are going to be okay': A Child's Advice for the Pandemic

By Adriana Teresa Letorney / Array — Sharing ✨I am a proud mom of an almost seven-year-old son. Recently, I had the opportunity to interview..

on The Click: In Vermont, Black Bears are Coming Out of the Woods

By Adriana Teresa Letorney — As many of you know, I am completing a Masters in American Journalism at NYU's Arthur L. Carter..
Media News

on The New York Times: The Extra Stigma of Mental Illness for African-Americans

By Written By Dana Givens / Shared by Adriana Teresa Letorney — The Extra Stigma of Mental Illness for African-Americans In my Black community, therapy was stigmatized as..
Media News

Rest in Peace, Paul Fusco

By Adriana Teresa Letorney — American photographer Paul Fusco passed away on July 15th, 2020. On behalf of the Visura community, our..
Helpful Hints Journals News

TIP: For better or for others"Putting myself out there

By Adriana Teresa Letorney — Let me tell you about my experience with awards and recognitions. For everyone who gets frustrated about..
Media News

Recommend: on NYT: Behold Vermont, from above

By Adriana Teresa Letorney — Photographs and Text by  Caleb Kenna At the onset of the coronavirus pandemic, with travel..
Events News

2020 Joop Swart Masterclass: Meet the 24 visual storytellers selected for the 2020 Joop Swart Masterclass

By Adriana Teresa Letorney — We’re pleased to announce the selected participants for the 27th edition of the  Joop Swart..
Media News

on National Geographic: HISTORYESSAY Why does this legendary Black photographer's work continue to resonate today?

By Adriana Teresa Letorney — SOMETIMES ONE OF the most interesting things about a photograph is what's just outside the frame...
Featured Film News Videos

NPR Podcast: Puerto Rico, Island Of Racial Harmony?

By Shared by Adriana Teresa Letorney — Puerto Rico, Island Of Racial Harmony? Many Puerto Ricans grow up being taught that they're a mixture..
Media News

on National Geographic: Systemic racism and coronavirus are killing people of color. Protesting isn't enough

By Adriana Teresa Letorney — STORY AND PHOTOGRAPHS BY RUDDY ROYE AS TOLD TO NINA STROCHLIC "Instead of marching or kneeling in..
Black Lives Matter Featured Film News

Recommend: From the archive of TED Talks: An interview with the founders of Black Lives Matter | Alicia Garza, Patrisse Cullors, Opal Tometi (2016)

By shared by Adriana Teresa Letorney, Visura Founder — Born out of a social media post, the Black Lives Matter movement has sparked discussion about race and..
Media News

Recommend: on TIME: 'I Couldn't Just Sit and Watch.' Photographing New York City's George Floyd Protests

By Adriana Teresa Letorney — BY  MALIKE SIDIBE   MAY 30, 2020 11:46 AM EDT Sidibe is a photographer represented by  The..
Featured Film News

Recommend: Music: Bongeziwe Mabandla Sukiyaki Tokyo 2014 Official archives

By Adriana Teresa Letorney — Introduced by Stella Nantongo , Programme Coordinator at Uganda Press Photo Award , I would love to share..
Events Featured Film News

A special message to the Visual Communications Department Class of 2020 of the S.I Newhouse School of Public Communications at Syracuse University

By Adriana Teresa Letorney — Honored to team up with Professional alumni, Professors, Pulitzer Prize winners, and Emmy Winners to Zoom..

In Memory of Wil Riera (1982-2019)

By Adriana Teresa Letorney — On behalf of the Visura community—our sincerest condolences to the family and loved ones of Wil Riera..
Featured Film News

Inspiration: Music Video Directed by Chris Cunningham: Portishead - Only You

By Adriana Teresa Letorney — Music video by Portishead performing Only You. (C) 2005 Go Beat Ltd. Song  Only You (Album Version)..
Join us
For more access