Adriana Teresa Letorney

Founder & CEO
Visura / Cofounder, Scout Film Festival
   
Location: Stowe
Nationality: Puerto Rican
Biography: Adriana Teresa Letorney is the Founder & CEO of Visura.co , a market network for publishers to discover freelance visual storytellers worldwide, and freelancers to build their website, and network with the global marketplace of media and... MORE
Spotlight
The Visura Salon: About last night
adriana teresa letorney
Mar 13, 2019
Thank you to everyone who attended and tuned into last night's inaugural Visura Salon Series featuring Fred Ritchin and Brazilian photographer Júlia Pontés. The event kicked off with a packed audience that was truly engaged in the presentations. On behalf of Visura and POWERHOUSE—we thank everyone who attended from visual storytellers, artists, editors, writers, educators, software engineers, entrepreneurs, publishers to a wider audience that wants to be part of an important conversation around ways in which the media industry can continue to elevate its language and foster credibility and authenticity.

Dean Emeritus of the International Center of Photography (ICP) School Fred Ritchin first discussed the Post-Photographic Challenge, or how to make a difference in society at a time of diminished media credibility. He then went on to present Four Corners ( https://fourcornersproject.org ), a new approach to contextualizing photographs online. The tool aims to empower image-makers, editors, and viewers by allowing specific information to be embedded in each of the photographer's four corners, which is then available for readers to explore. The goal of the tool is to empower the authorship of the photographer and the credibility of the image.

Brazilian photographer Júlia Pontés presented her long-term aerial portrayal and documentation of the devastation caused by mining in Brazil. This work was recently recognized by Harvard University’s Planetary Health Alliance and published on Bloomberg Businessweek. Júlia discussed her process as a photographer that works to inform and educate through a more conceptual documentary approach in order to step away from sensationalistic imagery.  




Photo by Shuran Huang 
A special thanks to Fred and Júlia, who challenged our minds with new ideas, practices, guidelines, and tools like the Four Corners ( https://fourcornersproject.org ) as a possible solution for all of us to explore.

I also want to thank our partner POWERHOUSE for creating a truly special ambiance for these discussions to take place.
 
We look forward to seeing you at the next event! Dates and Guest Speakers will be announced soon!

Forward and onward with gratitude, determination, and hope,

Adriana Teresa
VISURA
LinkedIn Icon Facebook Icon Twitter Icon
5,576

Also by Adriana Teresa Letorney —

Events News

Visura founder Adriana Letorney will serve as Alexia's Moderator

Adriana Teresa Letorney
Media

NYTimes: A moment with Larry Fink (2011)

Adriana Teresa Letorney
Media

The Committee to Protect Journalists reports at least 57 journalists have been killed in the war between Israel and Gaza

Adriana Teresa Letorney
Events News

Exhibition: Richard Avedon: MURALS at THE MET

Adriana Teresa Letorney / New York City
Spotlight

Obituary: Joan Liftin (1935-2023) leaves us her legacy

Adriana Teresa Letorney
Media Videos

Recommended: CNNBusiness: Mother describes son's social media addiction that 'led to his death'

Adriana Teresa Letorney
News Spotlight

A very personal reflection during the pandemic

Adriana Teresa Letorney / Array
Featured Film Media News Videos

on The DaringParts of a whole (Podcast)/ Adriana Letorney on Internet Structure and Content

Adriana Teresa Letorney
Events News

aPhotoEditor.com Interview by Heidi Volpe

Adriana Teresa Letorney
News Spotlight

NYU Female Founders Fellowship Welcomes 6 New Fellows including Visura founder

Adriana Teresa Letorney
Spotlight

United we are stronger

Adriana Teresa Letorney
Media News

on The Click: A Vermont town reckons with its past

Adriana Teresa Letorney / Array
Media News

on The Click: Black Photojournalists Sue BuzzFeed for Copyright Infringement

Adriana Teresa Letorney
Media News

on The Click: This Artist is Transforming a Vermont Art Center Into an International Hub

Adriana Teresa Letorney
News Spotlight

Let's make every breath count

Adriana Teresa Letorney
Media News

on The Click: The Jazz Community Connects in New and Meaningful Ways

Adriana Teresa Letorney
Media News

on The Click: "˜We are going to be okay': A Child's Advice for the Pandemic

Adriana Teresa Letorney / Array
News

on The Click: In Vermont, Black Bears are Coming Out of the Woods

Adriana Teresa Letorney
Media News

on The New York Times: The Extra Stigma of Mental Illness for African-Americans

Written By Dana Givens / Shared by Adriana Teresa Letorney
Media News

Rest in Peace, Paul Fusco

Adriana Teresa Letorney
Helpful Hints Journals News

TIP: For better or for others"Putting myself out there

Adriana Teresa Letorney
Media News

Recommend: on NYT: Behold Vermont, from above

Adriana Teresa Letorney
Events News

2020 Joop Swart Masterclass: Meet the 24 visual storytellers selected for the 2020 Joop Swart Masterclass

Adriana Teresa Letorney
Media News

on National Geographic: HISTORYESSAY Why does this legendary Black photographer's work continue to resonate today?

Adriana Teresa Letorney
The Visura Salon: About last night by Adriana Teresa Letorney
Sign-up for
For more access